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What’s the Buzz on Franchising: Franchising Vs. Starting an Independent Business

With the fluctuating stock market and continued uncertainty around the future of the economy, business ownership is an appealing avenue more than ever that many people envision for their future. If you’ve made the decision to go into business ownership, congratulations! This is a huge and exciting moment, but there’s still more to be decided. Would it make more sense to open up a business from scratch, or to buy a franchise? Director of Franchise Development for Buzz Franchise Brands, Austin James, is here to share some the benefits of owning a franchise brand.

Top Benefits of Becoming a Franchise Owner

  • Minimize Your Risk. While there are always going to be risks in any business ownership opportunity, the risks when opening a franchise business within a successful system are considerably less. When you become a franchise owner, you’re duplicating and implementing a proven franchise model with a tried and tested formula. Not to mention, there’s a support team to help you every step of the way to help you make the best decisions for your business instead of making them blindly on your own.

  • Leverage Systems. By joining a franchise, you get direct access to an already established playbook on how to succeed based on the trials of the franchisor and their franchise owners. You also get to capitalize on existing brand awareness and established branding and marketing efforts. When potential customers are searching and come across the strong branding for your business and the depth of information available, it will stand out amongst the mom and pop shops.

  • Local Ownership with National Support. If you’re worried that mom and pop shops have a leg up by being connected in the local community, that’s part of the beauty of becoming a franchise owner! You’re still a local business owner, just with an added layer of support from the parent company.

  • Cost and Operational Efficiencies. By being part of a franchise, you get perks associated with vendor partners and purchasing supplies as part of a group instead of having to do it on your own. Having these established vendor partners in place from the start will not only save you money, but also time from trying to go out and find them on your own.

  • Be in Business for Yourself, Not By Yourself. Perhaps the largest perk of buying into a franchise is the strong support offered to you on an ongoing basis. You’ll become part of a network of franchise owners with opportunities to share ideas, best practices, and even just vent about the challenges of being a business owner.

Watch the full episode of What’s the Buzz on Franchising to hear more perks specific to Buzz Franchise Brands, including our annual franchisee convention in Cancun, monthly system-wide calls, and more!

 

If you have additional questions about franchising, or would like to learn more about a franchising opportunity with Buzz Franchise Brands, email franchising@buzzfranchisebrands.com or give us a call at 757-215-4253.